SUblime sub shop
“Subs so good, it’s sublime”
Sublime Sub Shop is a modern sandwich shop inspired by classic New York deli subs, built around bold flavors and signature sandwiches.
The goal was to create a clean, confident brand identity that stands out from typical sub shop designs that you usually see. I wanted the brand identity to look and feel very different to its competitors.
Skills: Brand identity | Logo Design | Layout
Software: Procreate / illustrator / Photoshop / InDesign
Position: Art Direction / Illustration / Designer
SKETCHES + MOODBOARD